We partnered with Marley Spoon and Martha Stewart to bring a new frozen brand to market — Balance by Marley Spoon. From early brand positioning and concept development to food styling, photo direction, packaging photography, packaging design and print production, we led every step of the creative process.

The result is a modern, elevated presence in the frozen aisle, thoughtfully infused with references to Martha’s editorial legacy through Martha Stewart Living. We helped redefine the expectations for ready-made meals.